Privacy Policy
Effective Date: November 20, 2025
Welcome to beautfeel.com (“Beautfeel,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit or purchase from our website, and the rights you may have under applicable privacy laws, including the EU/UK GDPR and the California Consumer Privacy Act as amended by the CPRA (together, “CCPA/CPRA”).
1. Who We Are (Data Controller)
Website/Brand: Beautfeel
Contact Email (Privacy): service@beautfeel.com
If you have questions about this Privacy Policy or your data, contact us at the email above.
2. Information We Collect
We collect information in three ways: (A) information you provide, (B) information collected automatically, and (C) information from third parties.
A. Information You Provide
When you shop or interact with us, you may provide:
Identifiers & contact details: name, email, phone number, shipping/billing address.
Order/payment information: items purchased, order history, transaction details.
Note: payment card data is processed by our payment providers; we do not store full card numbers.
Account information: username, password, preferences (if you create an account).
Customer support content: messages, reviews, photos you submit, or other communications.
B. Information Collected Automatically
When you browse our site, we may automatically collect:
Device & usage data: IP address, browser type, device identifiers, pages viewed, time spent, referring/exit pages.
Cookies and similar technologies: to remember settings, keep you logged in, measure site performance, and personalize ads. E-commerce sites commonly use cookies for analytics and marketing.
C. Information from Third Parties
We may receive information from:
Payment processors (e.g., Stripe/PayPal/Shopify Payments) for fraud prevention and order completion.
Shipping carriers for delivery updates.
Advertising/analytics partners (e.g., Meta, Google, TikTok) for marketing performance.
3. How We Use Your Information
We use personal information to:
Provide and fulfill orders (payment processing, shipping, returns).
Communicate with you about orders, support requests, promotions (you can opt out of marketing anytime).
Improve our site and services (analytics, debugging, product research).
Personalize your experience and show relevant content/ads.
Security and fraud prevention to protect our customers and business.
These purposes reflect standard e-commerce privacy expectations.
4. Legal Bases (GDPR)
If you are in the EEA/UK, our legal bases include:
Contract: to process your orders and provide services.
Legitimate interests: improving our store, marketing, security, and fraud prevention.
Consent: for optional cookies/marketing where required.
Legal obligation: tax, accounting, or compliance requirements.
GDPR requires we tell you these bases and other transparency items.
5. How We Share Your Information
We do not sell your personal information for money. We may share information with:
Service providers who help run our business, such as:
Payment processors
Fulfillment/warehouse partners
Shipping carriers
Website hosting and storefront platforms
Customer support tools
Analytics providers
Advertising partners
They may access data only to perform services for us. E-commerce policies must disclose these third-party categories.
Legal and safety reasons if required by law, subpoena, or to protect rights and safety.
Business transfers (e.g., merger, acquisition), where information may be transferred as part of the transaction.
6. Cookies, Analytics, and Advertising
We use cookies and similar tools to:
operate the site,
remember preferences,
analyze traffic,
measure ad performance,
personalize marketing.
You can control cookies through your browser settings. If you are in regions requiring consent, we will request it via a cookie banner.
Targeted Advertising / “Sharing”
Under some laws (like CPRA), certain ad-tech disclosure may count as “sharing” personal information for cross-context behavioral advertising. You can opt out as described in Section 10.
7. International Data Transfers
Your information may be transferred to and processed in countries other than your own, including the United States, where data protection laws may differ. When required, we use appropriate safeguards (e.g., Standard Contractual Clauses).
8. Data Retention
We keep personal information only as long as needed for the purposes described, including order fulfillment, legal compliance, dispute resolution, and enforcing agreements. Retention periods depend on data type and legal requirements. GDPR requires we disclose retention or criteria.
9. Security
We use reasonable administrative, technical, and physical safeguards to protect your data. However, no method of transmission or storage is 100% secure, so we cannot guarantee absolute security.
10. Your Privacy Rights
A. GDPR Rights (EEA/UK)
You may have the right to:
Access your data
Correct inaccurate data
Delete your data
Restrict or object to processing
Data portability
Withdraw consent (where processing is based on consent)
Lodge a complaint with your local data protection authority
GDPR Articles 12–14/13 list these transparency and rights requirements.
B. California Rights (CCPA/CPRA)
If you are a California resident, you may have the right to:
Know what personal information we collect, use, disclose, and share
Access and receive a copy of your information
Delete your information
Correct inaccurate information
Opt out of sale or sharing for targeted advertising
Limit use/disclosure of sensitive personal information (if applicable)
Not be discriminated against for exercising your rights
These are core CPRA/CCPA rights.
How to Exercise Your Rights
Email us at [privacy@beautfeel.com] with subject line “Privacy Request.”
We may need to verify your identity before responding.
Opt-Out of “Sale/Sharing” (Targeted Ads)
You may opt out by:
Clicking a “Do Not Sell or Share My Personal Information” link on our website.
Enabling a legally recognized opt-out preference signal (e.g., GPC) where supported.
11. Children’s Privacy
Beautfeel is not intended for children under 13 (or under 16 in some regions). We do not knowingly collect data from children. If you believe a child provided us personal information, contact us and we will delete it.
12. Third-Party Links
Our site may contain links to third-party websites. We are not responsible for their privacy practices. Please review their policies separately.
13. Changes to This Policy
We may update this Privacy Policy from time to time. We will post the revised version on this page and update the “Effective Date.” Continued use of the site after changes means you accept the updated policy.